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4.1.3. Researcher, Analyst, and Custom Agents

šŸ’” First Principle: Microsoft ships several built-in "premium" agents alongside the base Copilot experience — Researcher and Analyst — each designed for a specific deep-work scenario that goes beyond standard Copilot summarization. Custom agents are what IT teams or advanced users build themselves using Copilot Studio for organization-specific workflows.

Researcher: Designed for deep research tasks that require synthesizing information across many sources — both internal M365 data and the public web (via Bing). Use Researcher when you need a comprehensive brief on a topic, not just a quick summary.

  • Example use case: preparing a competitive analysis, researching a prospective client, summarizing a regulatory framework
  • Researcher can browse the web in addition to accessing M365 content

Analyst: Designed for data analysis tasks — particularly working with structured data in spreadsheets and databases. Analyst can run Python code in a secure sandbox to perform calculations, generate visualizations, and identify trends.

  • Example use case: analyzing sales data in Excel, identifying anomalies in financial reports, generating statistical summaries
  • Analyst doesn't just describe data — it can run actual computations
Custom agents (built with Copilot Studio):
  • Built by IT admins or power users using a no-code/low-code interface
  • Can be scoped to specific SharePoint sites, SharePoint lists, or external APIs
  • Can be published to Teams channels, SharePoint pages, or the Copilot Chat experience
  • Require an approval and publishing workflow before users can access them
AgentBuilt ByData SourcesPrimary Use
ResearcherMicrosoftM365 + WebDeep research and synthesis
AnalystMicrosoftM365 + Python executionData analysis and computation
Custom agentIT / users (Copilot Studio)Defined at creationOrganization-specific workflows

āš ļø Exam Trap: Researcher and Analyst are premium agents — they may require additional configuration or specific licensing tiers to access. They are not automatically available to all Copilot license holders without being enabled by an administrator.

Reflection Question: A finance team wants to use AI to analyze their monthly P&L spreadsheet, identify variances, and generate commentary. Which built-in agent is most appropriate, and what distinguishes it from using standard Copilot in Excel?

Alvin Varughese
Written byAlvin Varughese
Founder•15 professional certifications